Morty's Delicatessen on Star Street
Morty's is a Hong Kong-based Sports Bar and Deli approved by the New York Times. It specialises in classic "New York City-style" fares like Reuben Sandwiches, Pastrami on House Rye, Potato Salad, Bagel & House Lox, and Classic Cornbread selections. All using sustainable meat prepared for the menu and cured by the restaurant's own in-house kitchen.
The project's interiors, designed in collaboration between JJA Bespoke Architecture, Morty's and Kevin Poon, focuses on pushing the site's existing back-of-house kitchen towards the front-of-house, so passersby can peek in through the restaurant’s kitchen window from the sidewalk. Looking to a variety of Manhattan's local pubs and diners as inspiration, the team focused on utilising a simple and straightforward colors and materials palette; such as the liberal use of red ceramic tiles, brushed stainless steel, and monochromatic stone flooring. These materials are used to great effect for the long and linear "train-car" type "dining cabin" that the restaurant's patron seating area is inspired by. Everything in the project is created bespoke for the site, except the silver-coloured Aluminium Prouve Chairs sourced from Industry West.
Four large sized flat-screen televisions are spread throughout the restaurant floor plan so sports fans can enjoy international sporting events all day long. Both the front and back-end facades are flexible so crowds can spill out into the front sidewalk and back alleyway when it gets busy, creating a jovial indoor-outdoor relaxed eating and drinking environment.
- June 2017 -
Project Name: Morty's Delicatessen on Star Street
Architecture & Interior Design: James JJ Acuna of JJA / Bespoke Architecture, Designed in Collaboration With Kevin Poon and the Morty's Team
Date of Completion: June 2017
Location: Hong Kong
Area: Approx. 750 sq.ft. (front of house + back of house)
Site Photography: Natasza Minasiewicz and JJA / Bespoke Architecture